PROFILE
Graphic Designer with a Master’s degree and 3 years of Canadian experience, plus additional international experience in branding, visual identity, print design, digital graphics, and social media content. Experienced in working with Indigenous organizations, government-related projects, schools, and community-focused clients. Skilled in creating professional layouts, marketing materials, packaging, catalogs, signage, presentations, and promotional designs. Proficient in Adobe Illustrator, InDesign, Photoshop, Canva, CapCut, and AI-assisted media creation tools to produce clear, creative, and high-quality visual content for print and digital platforms.
CORE SKILLS
• Layout Design & Information Hierarchy
• Typography & Colour Theory
• Adobe Illustrator, InDesign & Photoshop
• Canva
• CapCut
• AI-assisted Media Creation
• Web & Digital Graphics
• Brand Systems & Visual Identity
• Print Production & Prepress
• Packaging & Catalog Design
• Photo Editing & Digital Photography
• Social Media Content Design
• Marketing Materials Design
PROFESSIONAL EXPERIENCE
Graphic Designer | Mallon’s Promotional Products, Canada
2023 – 2026
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Design a wide range of printed and digital materials including brochures, catalogs, signage, posters, banners, apparel graphics, and large-format promotional pieces.
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Translate complex information into clear layouts that prioritize legibility, hierarchy, and user experience across different formats.
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Prepare production-ready files for print vendors, screen printing, embroidery, DTG, DTF, and large-format presses while ensuring technical accuracy and colour consistency.
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Maintain brand standards for corporate, educational, and community clients including Lakehead University, First Nations organizations (NAN, MATAWA, ONWA), and local sports teams.
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Collaborate daily with production, sales, and marketing teams to meet tight deadlines in a high-volume environment.
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Manage artwork libraries, naming conventions, and workflow through ShopWorks to support efficient project turnaround.
Senior Graphic Designer | Jute Cosmetics
2020 – 2022
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Developed cohesive brand materials including catalogs, brochures, posters, packaging systems, labels, and marketing assets.
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Designed motion graphics and social media visuals to support product launches and digital campaigns.
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Oversaw print production, ensuring accuracy in colour, layout, and packaging specifications.
Graphic Designer | Uniti by Babak Vosoughi
2018 – 2020
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Designed catalogs, promotional materials, event graphics, and visual assets for international fashion exhibitions.
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Produced digital content and maintained consistent branding across online platforms.
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Handled detailed photo editing for fashion and promotional imagery.
Graphic Designer | Mehran Pack
2017 – 2018
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Created packaging designs for chocolate, coffee, and snack products, balancing visual appeal with functional production requirements.
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Worked closely with print vendors to ensure accurate dielines, colours, and final output.
SELECTED PROJECTS
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Mallon’s Promotional Products – Designed promotional catalogs and signage for community organizations, universities, and First Nations groups. Produced large-format graphics, apparel layouts, and brand materials.
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Jute Cosmetics – Developed packaging and marketing systems for multiple cosmetic lines; created cohesive identity across print and digital touchpoints.
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Uniti – Designed catalogs and promotional materials for international fashion shows, focusing on clear visual flow and brand identity.
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Freelance – Produced logos, packaging, and digital assets for clients internationally.
EDUCATION
Master’s Degree in Graphic Design
Azad University, Tehran, Iran — GPA 3.95/4.0 (2017–2019)
Bachelor’s Degree in Fashion Design
Shariaty Technical University, Iran — GPA 3.8/4.0 (2010–2013)
ADDITIONAL
• Strong understanding of production constraints, sight lines, legibility, and colour contrast for signage, wayfinding, and transit communication.
• AI-assisted media creation and visual content improvement.
• Comfortable managing multiple deadlines, shifting priorities, and high-volume design workflows.
• Excellent communication skills with experience working with diverse communities and stakeholders.